– Read (the case study )thoughtfully and answer the following questions:
1-In the case study, the author demonstrated three views to define the total quality management. Briefly, explain these views and discuss its applicability in today’s organizations? (250 – 300 words)
2-Based on what have learned about total quality management concepts and strategic planning ( Chapter 3 , 5 ): Analyze the British Airways company`s strategic objectives. (100 -150 words )
3-Do you think that these objectives will help the company to survive on the global market and outperforms its competitors? (100 -150 words )
4-According to the TQM program steps applied in the British airways company, everyone’s` commitment appears to be essential. To which extent do you think this is true and why? ( 150 – 200 words )
5-Discuss the results provided in Table 1, and evaluate the company performance after conducting the TQM program? ( 150 – 200 words )
- Avoid plagiarism, the work should be in your own words, copying from students or other resources without proper referencing will result in ZERO marks. No exceptions.
- All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted and will be considered plagiarism).
- use APA style for references at least 2.
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