Learning Goal: I’m working on a business multi-part question and need an explanation and answer to help me learn.
paypal is the firm that is being valued
and based on my comps analysis I recommend that PayPal stock should be hold.
vii) Write two paragraphs about the peer group, which refers to those firms that were included in the analysis, not any that were dropped from the original list obtained from NetAdvantage.
In the first paragraph, identify the peer which is “MasterCard incorporated” you think is the “best” and discuss why you selected it as the most relevant and appropriate as a comparison for the firm being valued. I am most interested in your thought process and the support provided for your decision. An important note is that the reasons for your selection should be based on characteristics of the peer firm itself, such as business activities, size, etc. and not be based on the values of various multiples. Be clear and direct in explaining why the firm is the “best” peer for your firm. Include relevant detail, so, for example, don’t just note that the firms are in similar businesses, but describe their activities.
In the next paragraph, identify the peer that you think is the “Block, inc.” “worst” and discuss why you selected it as the least relevant and appropriate as a comparison for the firm being valued. I am most interested in your thought process and the support provided for your decision. An important note is that the reasons for your selection should be based on characteristics of the peer firm itself, such as business activities, size, etc. and not be based on the values of various multiples. Be clear and direct in explaining why the firm is the “worst” peer for your firm. Include relevant detail, so, for example, don’t just note that the firms are in different businesses, but describe their activities.
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